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With Le Laïus, stay as close as possible to Asian trends

Avec Le Laïus, restez au plus près des tendances asiatiques

Trending in Asia: Clean Beauty
Trending in Asia: Clean Beauty
marketing, beautyJean EL CHAMMAS5 juin 2023clean beauty, blue beauty, natural, vegan, Conscious
La Cream Team 001
La Cream Team 001
companyJean EL CHAMMAS13 février 2023la cream team, CNY, APM
TikTok trends 2023
TikTok trends 2023
marketing, digitalJean EL CHAMMAS2 février 2023le laïus, digital, market insights
RED 2023 trends
RED 2023 trends
digital, marketingJean EL CHAMMAS1 février 2023le laïus, lifestyle, social media, market trend, china
CH netizens
CH netizens
digital, marketingJean EL CHAMMAS18 janvier 2023social media, le laïus, digital, market insights, marketing, China
IG 2023 Trend
IG 2023 Trend
digital, marketingJean EL CHAMMAS18 janvier 2023le laïus, digital, marketing, market trend, instagram, market insights
COVID-impact in KR
COVID-impact in KR
beauty, salesLisa L'hirondelle9 janvier 2023market overview, korea, le laïus
China registration
China registration
beauty, regulatoryLisa L'hirondelle9 janvier 2023china, le laïus, registration, NMPA
Influencers
Influencers
marketing, digitalLisa L'hirondelle6 janvier 2023influencers, social media, le laïus
Social selling
Social selling
salesLisa L'hirondelle6 janvier 2023social selling, le laïus
Clean beauty
Clean beauty
beautyLisa L'hirondelle6 janvier 2023clean beauty, le laïus
Men's beauty
Men's beauty
beautyLisa L'hirondelle6 janvier 2023le laïus, men's beauty
Perfume market
Perfume market
beautyLisa L'hirondelle6 janvier 2023perfume, le laïus
Silver generation
Silver generation
beautyLisa L'hirondelle6 janvier 2023le laïus, silver generation
Skincare routine
Skincare routine
beautyLisa L'hirondelle6 janvier 2023skincare routine, consumer behaviours, le laïus
Plus anciens

@lhirondelle.asia

10 lifestyle trends in 2023, YoY increase on related post:
1. building community in neighbourhoods +213%
2. tasting local flavors +227%
3. going on a trip +193%
4. urban outdoor lifestyle +287%
5. easy ways to relieve stress +303%
6. a minimalist lif
In 2022, people started getting closer to their neighbours. Due to COVID-19 epidemic control measures throughout the year, many people started joining community groups to organise group purchases, and through this process many met their neighbours li
TikTok's communities are relatable and supportive, which inspires people to make changes in their lives.

In the new year, marketers should lean into the specificity that makes the communities special. And don't be afraid to target layered identities

#LaCreamTeam #LeLaïus


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L’HIRONDELLE 2023